New to the Street launches a 24-part series with ARAX Holdings, spotlighting Core Blockchain, CorePass, and Luna° Mesh

New to the Street — the long-running sponsored-programming brand that has aired on Bloomberg and FOX Business since 2009 — announced a 24-part series with ARAX Holdings, the commercial arm of the CoDeTech ecosystem. The series carries Core Blockchain, CorePass digital identity, and Luna° Mesh connectivity into national television, earned media, commercials, and outdoor billboards, with filming set to begin the week of the announcement and the first episode slated for mid-October 2024.

The framing the producers chose is the enterprise one: Core as an AML-5-compliant, IoT-focused Proof-of-Work layer-1; CorePass as user-controlled identity; Luna° Mesh as resilient decentralized connectivity. The slate of use cases named — the Tuzla smart-city pilot in Romania, copper-commodity DeFi, the Digital Vehicle Passport under Euro 7, GHG accounting — reads as the BaaP (Blockchain-as-a-Platform) thesis aimed squarely at compliance and real-world assets rather than the usual crypto-cycle pitch.

We are thrilled to partner with ARAX Holdings to bring their transformative technologies to the forefront. This series will shine a spotlight on their visionary solutions and the impact they are making across industries, from digital security to environmental sustainability. — Vince Caruso, CEO of New to the Street

Worth filing as an early mainstream-media signal: the ecosystem reaching a Bloomberg/FOX-Business distribution channel a year and a half before the 2026 launch wave, with ARAX — not the protocol — as the named counterparty.